Whitewood founder Julie King shares how through modern technology, video conferencing and digital software, interior design as a profession is more than equipped to carry out remote work.
“The moment I started my career I was working on retail roll-outs for major brands, which meant working on all sites across Australia, New Zealand and internationally. It was all done without having to physically visit the space,” says whitewood’s founder and creative boss Julie King, adding, “As long as you’ve got a good lease plan with measurements and some photos, it’s quite straightforward to design from there.”
For many people, the notion of designing something without first seeing it could seem foreign, but technology has moved so quickly and reduced friction, that it’s not always necessary to do a full site tour.
What does the remote working design process look like? Much like the regular design process, minus the face-to-face meetings. Firstly a video call can be set up to go over the brief and make sure everyone’s on the same page. This is where you talk about the vision and the space, alongside more practical requirements like storage, floor space or different technical or minimum requirements, for instance, how it needs to accommodate for 50 diners. Following the briefing, a design direction and look and feel is mapped out and can be presented via Zoom or Skype, and at this point, suppliers can send through physical samples so you’re getting to have something tactile to touch and hold. Once the direction is approved, the project can move into the documentation phases, again all carried out digitally using design software, and once the project moves on site, the conversation can continue with the builders and contractors on the phone or with video conferencing.
“It might be surprising but all I need to get a design underway is to have a floor plan with dimensions, or a lease plan, alongside a series of decent photos,” shares Julie.
Since whitewood was first founded, Julie has essentially been running the interior design studio from a laptop: “I’m very agile and flexible, and can plug in and work from anywhere. Having the ability to work in this way means I’m constantly exposed to new inspiration and new ideas, making for more creativity.”
If anything, the current pandemic has highlighted just how easy and straightforward it is to work on projects that aren’t in the local area, reiterated by the fact that “the only changes to the normal day to day activity has been site visits.”
If you’ve been considering a design project, reach out to Julie, or take a look at the newly launched online packages, making it even easier to get a project underway.